The Shokunin mindset (職人) is deeply ingrained in Japanese culture, representing an unwavering dedication to mastering one’s craft. Shokunin, or artisans, are often seen as paragons of perfectionism and pride in their work.
MKUltramanSharp takes from the edges.
Observations is where I break down overlooked markets, emerging trends, and the spaces where innovation thrives—digging into business, culture, and the opportunities hiding in plain sight. If it challenges convention, it’s worth exploring.
Recent Observations
Let Them Buy It: Confident Pricing Strategy and Trusting Yourself
Open any job board and you’ll still see the same vague phrasing: “Salary: Competitive” or worse, “To be discussed.” Despite growing demand for salary transparency in hiring, many companies stick to outdated tactics…
Functional Invisibility: Unlocking Japan’s Hidden Markets
In Japan, what isn’t seen often isn’t acknowledged. Entire industries, consumer demands, and business opportunities remain functionally invisible, not because they lack value, but because they don’t fit within the rigid structures of Japan Inc.
Why Japan Is the Perfect Place for Blue Ocean Strategy
Most businesses enter the market by competing on existing terms—lowering prices, offering slightly better service, or tweaking a product that already exists. But the biggest wins don’t come from fighting over market share; they come from creating entirely new markets. This is the foundation of Blue Ocean Strategy, a concept that has shaped much of my work and the businesses I build.
Agetech: Why Robots Won’t Save Japan
In the world’s most elderly nation – with Japan’s aging population reaching record highs and rural depopulation emptying out villages – the powers that be have bet big on robots and AI to care for their senior citizens. In place of grandchildren, nurse androids gently lift octogenarians from futon to wheelchair.
Why Salary Transparency in Hiring Attracts Better Talent
Open any job board and you’ll still see the same vague phrasing: “Salary: Competitive” or worse, “To be discussed.” Despite growing demand for salary transparency in hiring, many companies stick to outdated tactics…