Observations is where I break down overlooked markets, emerging trends, and the spaces where innovation thrives—digging into business, culture, and the opportunities hiding in plain sight. If it challenges convention, it’s worth exploring.
Japan’s got an unfortunate ritual of rarely changing anything from what always has been. Exchanging business cards is one of those things, and it hasn’t changed much in decades. The accepted process is formal. Codified. You offer your card with two hands, eyes low, and receive theirs with reverence, as if each card were a small contract signed in silence.
Japan is often perceived as a global leader in technology, famous for its robots, bullet trains, and advanced consumer electronics.
Japan has long been hailed as a technological powerhouse. To outsiders, it’s a country of bullet trains, robots, and futuristic vending machines—but beneath the surface lies a digital literacy problem that threatens to drag the economy into stagnation.